Sunday 14 October 2012

PCL - Swing tag design development




These are the first designs for the swing tag label that we would attach to each garment. I've kept the design simple because with a swing tag you don't/shouldn't over complicate it. It needs to be visible and communicate obviously so that customers can see what size the garment is and how much it costs. A lot of people often look at the tag of something that catches their eye and if they can't find the information they need quickly enough they give up and move on.

These will be screen printed in white onto black card so the colours match the branding and that have an instant impact of the audience.

No comments:

Post a Comment